Creative Marketer + SAG-AFTRA Member
ALICIA LUNGER
An award-winning marketing leader with 15+ years of experience in various industries, including tech (SaaS), retail, hospitality, real estate, and consulting services.
Excels in developing and executing digital marketing strategies in B2B, B2C, D2C, e-commerce, start-up, and corporate environments. An extremely agile “hybrid marketer” who balances analytical and creative thinking to exceed ambitious goals. Holds an MBA with a concentration in Marketing.
Hybrid-Marketer = Results Driven (Ambitious) + Creatively Gifted (Talented) + Analytical (Measure, Test, Repeat)
ABOUT ME & SKILLS
Throughout my career in digital marketing and communications, I’ve built a reputation as a “hybrid marketer” who excels by balancing analytical thinking with creative vision. Whether I’m expanding market share, translating customer insights into new campaign strategies, or inspiring marketing and sales teams, I combine sharp technical and business acumen with a genuine passion for connecting with and inspiring colleagues and customers.
- Product Marketing
- Marketing Communications
- Advertising & Public Relations
- Branding & Design
KEY CRM & CTR | ANALYTICAL SKILLS
- Salesforce, Hubspot & Hootsuite
- Google Analytics & Google AdWords
- Marketo, Influitive, BrandChamp
- Eloqua, CRM, SEO/SEM, GS1
- WebEx, Zoom, Skype, Asana
- RangeMe, Amazon, Ship Station
KEY PROGRAM SKILLS
- PowerPoint, Prezi & Keynote
- WordPress, HTML, CSS & UX Design
- Constant Contact, Survey Monkey
- Microsoft Office Suite
- Mac & PC Platforms
- Shopify, WooCommerce, Mailchimp
KEY DESIGN SKILLS
- Illustrator
- InDesign
- Photoshop
- After Effects
- Premiere Pro
- Vimeo
Years of Marketing experience
Years of Sales experience
LinkedIn Recommendations
Awards & Publications
PUBLICATIONS
EDUCATION
DOCTORAL DEGREE (ED.D.)
Organizational Leadership, Brandman University, Part of the Chapman University System, In Progress (Anticipated for 2023)
MBA | MASTER OF BUSINESS ADMINISTRATION
Marketing Concentration, Brandman University, Part of the Chapman University System, 2018
BA | BACHELOR OF ARTS
Communications, Public Relations, USCB, CSUS, 2005
AWARDS | IABC & SPRA
IABC | International Association for Business Communicators
SPRA | Sacramento Public Relations Association
- IABC Merit Award SPRA
- Honorable Mention Employee Orientation Video
- SPRA Volunteer of the Year
Get In Touch
Let’s Work Together!
alicialunger@gmail.com
Address
15642 Sand Canyon Ave. #53202
Irvine, CA 92619